If you have too many slides, you run the danger of losing the interest of your audience; if you have too few, you may overlook important information. It is a struggle every entrepreneur face. A winning pitch deck gives you the opportunity to convey the story of your business in a way that will interest investors and convince them of your vision. That’s why it’s important to note how many slides you should have in a pitch deck in order to do so. This article will help you determine it!
Why the Slides Number in a Pitch Deck Matters
In the business world, time is money. It’s a fact everyone can’t deny. That’s why we have to be effective in every way possible, including in making a pitch deck. Investors want to spend time on a subject worthy of much more discussion. Too often, what should be a brief, impactful presentation to attract investors is a dull, nonsensical idea. Make sure the audience remains attentive and finds every relevant detail in your presentation. To achieve it, knowing the sweet spot of slides number in a pitch deck is important.
The Ideal Number of Slides
Less is more when it comes to the optimal pitch deck length. However, presentation decks with 12 slides or fewer typically receive the best reaction from investors. The well-known brand advocate and venture capitalist Guy Kawasaki actually came up with one of the greatest guidelines for choosing how many slides to include in your pitch deck. It is called the 10/20/30 rule. It states that your pitch deck should consist of 10 slides, should not exceed 20 minutes, and the font size should be at least 30 points or larger on your slides.
The Essential Slides
It’s important to note that the pitching investors can make a differences. Your pitch may be more straightforward if you are addressing non-technical relatives and family. On the other hand, you might go a little longer if you are selling in-depth industry experts or professors with more questions. All and all, here are some of the essential slides which should be included:
- Title Slide: Tagline, logo, and company name.
- Problem: The issue that your startup attempts to solve.
- Solution: How the issue is resolved by your good or service.
- Market Opportunity: The market’s size and reach.
- Business Model: Explain how it generates revenue.
- Product/Service: Highlight what you have to offer.
- Traction: If available, proof of advancement.
- Team: Important players and their specialties.
- Financial Projections: A high-level summary of possible expansion.
- Closing: Contact details and a call to action.
An Impactful Pitch Deck
A key to secure funding from investors is to make an impactful pitch deck. It can be a difficult task to do considering many things, especially the storytelling and design. But rest assured, we know how to transform your ideas into pitch decks that effectively convey your message while also looking amazing. Check out our work and contact us to learn more!